Selling to Small Businesses

Are you planning holiday sales programs this Christmas and New Year’s season?  They generate goodwill and give your business the opportunity for more visibility — not to mention increasing sales.  Holiday promotions are not just for consumers.  Small businesses respond to them, too.  Remember that with small business customers, you are dealing with sales situations that may more often resemble consumer [...]

Here is something to remember – this is what your small business customers are going through, with higher materials prices, higher energy costs, and the aftermath of hurricanes: Most small firms are absorbing higher delivery charges and materials costs instead of passing them on to their customers by raising prices, according to a monthly survey of [...]

I’ll make just one more post about Microsoft this week because the topic is important to the SMB market.    Microsoft is reaching out to accountants:  “…Microsoft announces that Accounting Professionals can officially sign up for the Microsoft Professional Accountants Network (MPAN).A big incentive for Microsoft to create MPAN is because of the release of Microsoft’s Small [...]