Selling to Small Businesses

With social media sites all the rage, a lot of companies have considered whether to start an online social-networking type of community. The Online Marketer blog offers 21 questions to consider before starting a social network. Among the questions are these two: 1. Can you invest the necessary resources to run a social network properly? [...]

NetBanker has an interesting overview of the small business community sites of banks and financial services companies. Jim Bruene, the author, gives a summary of these communities: Advanta’s Ideablob American Express’s OpenForum Bank of America’s Small Business Online Community, Capital One’s Slingshot, HSBC’s (UK) Business Network Intuit’s Quickbooks Group: VISA’s Business Network on Facebook is [...]